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Recently I witnessed the textbook example of a social media strategy with a goal to increase brand awareness, and to increase sales at the same time. Here it is.
First the business showed a beautiful picture of their product (it was one of their art pieces) . This was on facebook. Here is the picture
Then they posted this below the picture:
Giving away FOUR Artist’s Proofs of the White Lion Mandala Edition. I have 4 of these put aside and want to give them away to those who got love for Lions.
4 Winners will be chosen at RANDOM on Weds morning April 8…
To enter this Giveaway please do the following:
1) SHARE this post to your friends
2) COMMENT on this post or tag someone
3) LIKE this post
Wasn’t that great? That is the textbook example of increasing conversions and expanding brand awareness. Great work to their Social Media Team !!